Web Development Success Story
Pigeon Arabia

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// EZ Digital

Introduction

Pigeon stands as a hallmark of quality and trust in the realm of mother and baby care products. Synonymous with comfort and innovation, Pigeon has etched its name as the go-to brand in the market. Their relentless dedication to research and commitment to providing unparalleled comfort, safety, and efficacy has made them a household name. From prenatal to daycare, PIGEON offers comprehensive solutions that resonate with parents globally.

Inner image from the SEO Piegon case study.

Client's Vision

Pigeon Arabia envisioned a digital transformation that would amplify their online presence. They sought a Progressive Web App (PWA) that was mobile-responsive, bilingual, and seamlessly integrated with their online store and payment gateway. The primary objective was to enhance online sales, ensuring a platform that was intuitive, swift, and visually captivating to showcase their diverse product range.

Target graphic representing 'About Us' section on the website.

EZ Digital's Customized Approach

Our journey with Pigeon Arabia commenced with a meticulous audit of their existing digital metrics and a deep dive into their current website's functionalities. Armed with these insights, we crafted a WordPress theme that was not only adaptive and scalable but also user-centric and easy to manage. Our innovative approach ensured that Pigeon Arabia had a platform that was both robust and agile.

Vision image representing the core mission and values of the 'About Us' page.

Remarkable Outcomes

Our strategic approach bore significant results

  • We delivered a website with a laser-focused marketing strategy, aligning with Pigeon Arabia’s growth aspirations.
  • In a relatively short span, we unveiled a revamped website that not only encapsulated their offerings more effectively but also elevated the overall user experience.
  • The platform empowered their marketing team with the flexibility and tools needed to drive success.
Performance Metrics
  • A stellar A ranking on GTmetrix, underscoring the site’s impeccable optimization.
  • Simplified and streamlined order process, enhancing user convenience.
  • A commendable 91% score on Google PageSpeed Insights, reflecting rapid load times and smooth navigation.
  • A whopping 230% surge in site visits, showcasing the site’s enhanced appeal and reach.
  • An impressive 93% score on GTmetrix, further solidifying its top-tier performance.
Banner image showcasing testimonials on the 'About Us' page.

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